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18 March 2011

Predictions help change habits

If you ask people how much they plan to exercise, they'll exercise more - but only if it's a personal goal, according to a new study.

If you ask people how much they plan to exercise, they'll exercise more - but only if it's a personal goal, according to a new study in the Journal of Consumer Research.

The researchers also confirmed that we are creatures of habit. When people did not have strong personal goals as to much they should engage in a particular behaviour (like watching the news), asking them to predict how much they would watch the news resulted in strengthening their existing habits.

 
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