Alikay Naturals Bentonite Me Baby is sold online and in retail stores, including Target, Amazon.com and Sally Beauty Supply, according to the FDA. Alikay Naturals' website claims that the clay purifies and clarifies both skin and hair.
However, FDA lab tests found elevated levels of lead in the clay and consumers should not use the product, the agency said in a news release.
Lead can harm the central nervous system, kidneys and immune system. In children, lead exposure can lead to thinking and behavioural problems, the agency added.
Read: Lipsticks, glosses contain toxic metals
The FDA said it first learned of the high lead content in the clay from the Minnesota Department of Health, but there have not been any confirmed cases of lead poisoning associated with the clay.
Anyone who has used the product or given it to a child should consult a doctor immediately, the FDA added.
According to the company's website, the clay is made from aged volcanic ash and the product should only be used once a week on the face and no more than twice a month on the hair.
Are you allergic to your make-up?
10 strange things that may trigger your allergies
New 'animal-friendly' mascara developed
Image: Eye shadow and make up brush From iStock