Posted by: kaythediva | 2007/02/10

colour and memory

Do humans remember colour better than black? If so, why?

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Our expert says:
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Curious question. And I'm not sure what you mean. We remember, as far as we can, facts and events and people, etc. DO we remember in colour ? ( or, indeed, with other senses )? Apparently so, but with considerable individual variation. Some people find the sound of music associated with a past event, or a small ro taste associated with it ( the sort of bread you'd eat as a child, for instance, or the small of bread baking ) can recover stronger memories of the period. I expect some people remember, or picture in their mind, past events in blak & white, or in glorious technicolour. I don't know of any evidence that we remember highly coloured events better than more drab ones --- I think the likelhood of remembering ( and when you think of how very much has happened in our months, we would not really benefit from clearly remembering all of it ) will be influenced more by how dramatic or relevant or significant the event was for us

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