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28 January 2011

Kids fed unhealthy foods learn to like them

Most preschool children develop a taste for salt, sugar and fat at home, and quickly learn which types of brand-name fast foods and sodas meet these preferences, researchers say.

Most preschool children develop a taste for salt, sugar and fat at home, and quickly learn which types of brand-name fast foods and sodas meet these preferences, US researchers say.

The children were shown 36 randomly sorted product cards - 12 related to each of two popular fast-food chains, six related to each of the two leading cola companies, and six depicting non-related products. All of the children were able to place some of the product cards with the correct companies, which demonstrated that they recognised these brands.

 
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