Home > Diet and nutrition > Healthy Food Updated 05 September 2019 WATCH: Are millennials killing these foods? Millennials have been labelled as more 'health-conscious' than older generations, and are consequently shunning certain foods. Stringr 0 Related WATCH: 'Traffic light' food labels lead to healthier food choices The science behind the celery juice craze Are diets high in processed foods a recipe for obesity? Vit & Min doses per day » Count calories in food » Is my vegetarian diet balanced? » Ask The Dietitians » 10 foods to boost your immune system Your quick guide to Banting Millennials have been changing what they consume and are more open to holistic brands that align their dietary preferences. This is prompting major food brands who are taking a financial hit, to launch health-focused products.Image: iStock Stringr NEXT ON HEALTH24X OPINION | Mayday, Mayday! Your body needs your help! 2020-10-13 07:00 More: Diet and nutritionHealthy Food advertisement Live healthier Lifestyle » E-cigarettes: Here are five things to know E-cigarettes have become hugely popular in the past decade, but a rash of vaping-linked deaths and illnesses in the US is feeding caution about a product that's already banned in some places. Allergy » Ditch the itch: Researchers find new drug to fight hives A new drug works by targeting an immune system antibody called immunoglobulin E, which is responsible for the allergic reaction that causes hives.