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Updated 10 January 2011

Scent of a Human

Are you wearing deodorant? If the answer's yes, you've been had by one of the greatest cons in advertising history.

Are you wearing deodorant? If the answer's yes, then you've been had by one of the greatest cons in advertising history.

Let's be clear on this point: applied fragrance may make you smell better, but it has nothing to do with health and hygiene. Deodorants and antiperspirants that claim to provide “All day protection”, or that call themselves things like Shield and Guard are not protecting you against disease, but against societal censure and your own feelings of inadequacy.

 
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2013-02-09 07:27

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