29 November 2012

Mobile phone that monitors skin condition launched

A mobile phone that monitors the user's skin condition, checking for blemishes and colour, has been unveiled in beauty-conscious Japan.


A mobile phone that monitors the user's skin condition, checking for blemishes and colour, was unveiled in beauty-conscious Japan on Thursday.

The "Hada Memori" (skin memory) programme allows women to keep tabs on their complexion and track changes over time by storing records in the cloud.

Users can also share their data through social networking sites, said IT giant Fujitsu, which plans to use the information to target advertising of beauty products.

How it will work

A spokeswoman said the skin system comes with a small card that has a 15 millimetre (0.6 inch) hole, which must be pressed to the cheek. The smartphone's camera then takes a picture of the skin and analyses the result.

The Hada Memori is the first of a series of devices that will measure users' stress levels, exercise habits and quality of sleep, helping the company gather a significant pool of health data which it can then sell on.

"We will be able to offer the data to service providers eventually," said Hayuru Ito, senior manager of Fujitsu's strategic planning division.

Fujitsu is aiming to have one million users of the system in the next two years.

(AFP, November 2012)

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Dr Suretha Kannenberg holds a degree in Medicine and a Masters in Dermatology from the University of Stellenbosch. She is employed as a consultant dermatologist by Stellenbosch University and Tygerberg Academic Hospital, where she is involved in clinical duties and the training of medical students and dermatology residents. Her areas of interest and research include vitiligo, eczema and acne. She also performs limited private practice work in the Northern suburbs of Cape Town in general and cosmetic dermatology.

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