Cancer

Updated 24 June 2016

Jack Parow and Loki Rothman to head up Fearless Music Tour in aid of breast cancer

Harley Davidson Africa has partnered with Jack Parow and Loki Rothman for the Fearless Music Tour to raise awareness and funding for breast cancer.

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Harley-Davidson® Africa and its 12 authorised dealer partners is calling on all South Africans to join the 2015 Fearless cause, which aims to raise awareness and funds in aid of breast cancer.

In 2014, Harley-Davidson® Africa launched Snors for a Cause and raised R100,000 in a single day in support of testicular cancer – an achievement the iconic motorcycling brand is eager to top with 2015 Fearless.

Fearless brings two opportunities to the public to participate in the breast cancer initiative. It starts with the Harley-Davidson® Fearless Music Tour in September followed by the Pink Glove Run in October where all motorcycle riders will ride together for this great cause.

Fearless will kick off in all major cities during September, where Harley® ambassadors Jack Parow and Loki Rothman will take to the stage at selected Harley-Davidson® dealerships in Cape Town (16 September), Durban (17 September) and Johannesburg (24 September). Tickets are available at R175 per person and can be purchased through www.webtickets.co.za. This will be followed by the Pink Glove Run motorcycle parade on 31 October where all motorcycle riders can ride together in regional parades to raise awareness in their communities.

fearless music tour for breast cancer

“We’re revving up to kick cancer in the ass. Hard! As hard as we can. With Fearless we want all South Africans to show that they don’t scare easily as we unite to take action. Last year the Harley-Davidson® family reached out and joined hands with the public and all riders of all brands to raise awareness and funds for testicular cancer, and this year we’re coming together for the ladies,” says Juan Mouton, Marketing Manager of Harley-Davidson® Africa.

Harley-Davidson® fulfills dreams of personal freedom.  It is an experience and a way of life that celebrates each individual. “Whether it’s a mother, sister, daughter or friend, most of us have been affected by breast cancer, directly or indirectly. Through our combined efforts we want to support these fearless femmes and give them something that will make their hearts race again,” says Mouton.

During Breast Cancer Awareness Month in October, Fearless will reach its peak with the national Pink Glove Run; set to be one of the largest mass rides of the year. Similar to the 2014 Snors for a Cause parades, the Pink Glove Run will call on anyone and everyone who rides a motorcycle to join Harley® to show their support.

Harley-Davidson® is also producing original, one-of-a-kind pink gloves that will be on sale at participating Harley-Davidson® dealerships. All proceeds raised by Fearless will be donated to CANSA.

South African legends can support Fearless by purchasing tickets to the gigs, attending the concerts, sharing information as widely as possible via their own channels (on social media), and purchasing pink gloves.

Mouton adds: “Being ‘Fearless’ is about breaking down the barrier of ‘it won’t happen to me’ or ‘I’m too young’, which is exactly why we’re joining hands with CANSA to educate women on the risks, the signs and more importantly the way they can protect themselves and their loved ones.”

Details of the Harley-Davidson® 2015 Fearless Tour with Jack Parow and Loki Rothman are as follows:

CAPE TOWN:

Harley-Davidson® Tyger Valley

Wednesday, 16 September 2015

19h00

DURBAN:

Harley-Davidson® Durban

Thursday, 17 September 2015

19h30

JOHANNESBURG:

Harley-Davidson® Zambezi

Thursday, 24 September 2015

18h00

Mouton concludes: “The absence of fear might be impossible, but being afraid and making the decision to have strength and to fight – not only for yourself but for those around you – that is the essence of this Fearless campaign.”

To shout loudly, visit:

Facebook/Harley-Davidson Fearless Tour ft. Jack Parow & Loki Rothman.

Tweet with hashtags #HDFearless, #PinkGloveRun, #HarleyDavidson.

No excuses, no fear, no limits. Be your Fearless self.

 

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CANSA’s purpose is to lead the fight against cancer in South Africa. Its mission is to be the preferred non-profit organisation that enables research, educates the public and provides support to all people affected by cancer. Questions are answered by CANSA’s Head of Health Professor Michael Herbst and Head of Advocacy Magdalene Seguin. For more information, visit cansa.org.za.

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